Episode 12: Effective Marketing Campaigns

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We are thrilled to feature Candyce Jones, founder of Anchored Consulting & Events (ACE), here to discuss effective marketing campaigns.

ACE provides social media consultation and management to individuals and businesses that desire to strengthen their brand and grow their business. ACE also assists individuals, businesses, and non-profits with event planning and management.

In addition to running ACE, Candyce provides social media responsibility training to middle school and high school students in the DC area. She also leads the event and program planning for the three-time NBA all-star John Wall and his foundation, The John Wall Family Foundation, which strives to improve the quality of life for disadvantaged families and to impact the lives of at risk-youth through mentorship, education and physical activity. 

 Candye Jones, founder of  ACE

Candye Jones, founder of ACE

Listen to the Episode Here:

Listen/Download in iTunes | Google Play Store

Key Takeaways:

  • What steps are needed for marketers to create an effective campaign.
  • What is an example of an effective campaign Candyce worked on? What worked?
  • What is an example of an ineffective campaign? What went wrong?
  • Candyce’s top 3-5 tips for marketers to develop, run and manage a successful marketing campaign.

Contact info for candyce jones:

ACE Website: www.anchoredconsulting.com

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